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Topic boards
Hard paywall *and* reminders
by Brian Carroll, 4 years ago
Paywall vs. Bots
by Brian Carroll, 4 years ago
The Basics
Choosing the Right Solution
We offer different products, here's how to choose
Registration & Application
Sign up & get approved to begin with Piano.
Put Piano on your website!
Payments & Payouts
How do your users pay you? How do you get paid?
Business Details
Fill out your 'edit business' information to get approved
Dashboard home
The launchpad to all of Piano's tools.
Sell your digital files
Our most powerful and flexible solution: developers only!
WordPress Plugin
Integrate Piano seamlessly onto your Wordpress site.
Piano partners with Ooyala and Brightcove.
Get support for your content without restricting access.
Restrict access to your site
Foreign Languages
Piano supports translation of emails and the ticket.
User Experience
See exactly what your users will experience.
Granting Access
Allow anyone access to your content.
Resolve issues with users from your dashboard
Managing Users
Provide support with our user management tools
Google Analytics
Record ticket analytics in your GA dashboard
A testing environment so you'll get everything perfect.
Using Piano paywall? You users can give gifts!
Your content business' critical data, beautifully displayed.
An overview of all subscriptions and their current state.
View and download a comprehensive transaction history.
Release notes
August 14, 2014
August 14, 2014 Release Notes Fixed - The ticket now reflects updated password complexity requirements.  Passwords must have at least 8 characters, one upper-case character, one lower-case character, and one digit. - Trial periods are now better reflected in the … Continued
May 14, 2014
Ooyala An Ooyala integration is now accessible from the Video tab in the paywall dashboard. Documentation can be found here. Downloads For Enterprise customers, Downloads can now be up to 5 GB in size, configurable on a publisher-by-publisher basis. French … Continued
February 24, 2014
February 24, 2014 v5.3.2 New Features Sell Downloads or Provide them to Subscribers Publishers can now upload individual files and present them for sale using the Tinypass API or a simple Sale Page. Advanced Publishers using the Tinypass API can … Continued
December 19th, 2013
Fixes to reporting, no more zip code, and Sandbox password reset

Crowdfunding… your way

Are you rallying support for your existing site or next media project? If you want to customize the experience and keep it on your own site, then you may want to use Piano to reach your goal. Piano will work especially well if you are raising money for a content based project, and you are already a well-followed content creator.

Piano’ frictionless checkout process, with no long forms to fill out, will help you raise the proceeds you need to continue providing the content and perspective that your audience depends on. Once your campaign’s money is in the door, leverage Piano’ customer management tools to convert your supporters into ongoing subscribers.

There are a many ways to use Piano to raise money for your projects, here are two examples:

Special film project

Let’s say you want make a film about the future of digital publishing, but don’t have the cash. You can use Piano on your own site to solicit donations without having to worry if you’ll ever reach your goal (we’re sure that you will!). You’ll need a couple things:

Explanation page with a teaser: use popular content and marketing campaigns to drive traffic to a page that explains your project’s mission and maybe even has a teaser trailer on it.

Video & paywall page: Once they’ve visited the teaser page, you’ll want to push them to donate. Set up a page that you’ll eventually host your film on, and protect it with a Piano Paywall. The paywall should be set to unlimited access. When a purchase is made, the curtain will disappear revealing a page thanking the user and encouraging them to come back on the launch date!

Crowdfund a new webcomic

This example is for publishers that already have a ton of great content, a perfect situation for Piano Applause. If you want your fans to support a new series of content, just add Piano Applause to the head tag of your page. Then be sure to make the reminder curtain pop up every 4-5 views so that your readers will be reminded to donate.

In the Applause curtain, you’ll want to convey a few messages to your fans. First you want to have a great marquee image and theme to the curtain design. You can completely customize the curtain using your own HTML in the advanced editor. Then make sure you remind your users that if they donate, then the curtain will stop popping up. You can even use the Dynamics tool to thank those users that have donated!



Welcome to Piano!

We're happy you found us! You may already be using Piano, or just starting to learn about it. Either way, we're excited to see you here. We love valuable content as much as you do - that's why we work day and night to make sure you can support your content business with beautiful and simple software tools.

Who are we?

Piano is a dedicated and professional organization comprised of professionals from journalism, advertising, design, and banking. We came together because we believe that in this digital world there should be more than one bookstore, more than one music store, and more than one video store. We are based in New York, and love to hear from our customers in person or on the phone.

What we offer

Piano is a flexible platform that can help you with things like raising money for charity, selling a web series, or creating a payment solution like the New York Times. Chances are, if you have a website, and you are trying to make money from it, Piano has a solution for you. Want to find the right product for you? Visit our Choosing a Solution page.

In addition to these software products, Piano offers you AND your users outstanding customer support from our New York office. We care about you and our product, if you ever have a suggestion or a problem, just email or give us a call at +1 646-350-1999 and dial 0 for "Human Being."

The first step - signing up

Signing up for a publisher account is FREE and you are not committed to ANYTHING. If you are deciding between software products other than Piano, we encourage you to just type in a few things and sign up for an account so that you can poke around the publisher dashboard. Seriously... just sign up for an account. It's free, and you'll like what you see:

When you sign up for an account, you'll automatically be in trial mode. After you update your business information, then you can submit your application for review. It usually takes us less than 24 hours to approve/deny an application. For more information about our approval process, check out the Registration & Application section.

Getting paid

Thirty days after a transaction takes place, you can withdraw the money. We have this waiting period to protect you (and us) from dealing with refunds, chargebacks, and business disasters. You can get paid by check, direct deposit wire transfer, DWOLLA, or Paypal.

How does Piano make money?

"Wait, is it actually free?" Well obviously it's not free. We take a percentage of each transaction to cover payment processing fees. Please contact for our fees. You may find yourself thinking I could be charged directly by the payment provider if I used Stripe or PayPal..."  But unlike those payment gateways, we let you control access to content, customize site experiences, set business rules, manage user accounts, view analytics, and provide end-user customer service.

Enterprise clients

Piano offers professional services and enterprise pricing to clients that meet a certain threshold. You know who you are, and if you are interested in talking to our enterprise sales team, just call +1646-350-1999 and press 1 for sales. In addition to our software, we also offer consulting services that we like to call Content Monetization Planning.



A note on foreign currencies
by , 4 years ago, 0 comments

Hard paywall *and* reminders
by Brian Carroll, 4 years ago, 0 comments

Paywall vs. Bots
by Brian Carroll, 4 years ago, 1 comments

Consumers: How to change your email address or password!
by Luke Carriere, 5 years ago, 0 comments

How to install the WordPress v2 plugin.
by Luke Carriere, 5 years ago, 0 comments

Don’t forget to publish updates
by , 5 years ago, 0 comments